Public Relations Officer (Legal)

A Legal Public Relations Officer is a strategic communicator and the face of the company. They are responsible for shaping and maintaining the organization's public image, managing all media relations, and crafting content to position the company positively. 

This role is pivotal in bridging the gap between the company and the public. They ensure that the company's mission and achievements are effectively communicated and well-received.

The Public Relations Officer develops comprehensive communication strategies to enhance the company’s public image, manages relationships with the media, and coordinates all public communications. 

They play a crucial role in crisis management, steering the company through potential public relations challenges by maintaining transparency and open lines of communication. Their work includes organizing promotional events, handling press releases, and interacting with media personnel to ensure favorable coverage and perception.

Attention, public relations experts!

We are on the lookout for a Public Relations Officer who will steer our communications strategy and manage our company's public image. 

Here, you will foster positive relationships with media and stakeholders, ensuring our message aligns with corporate values and business goals.

Your role will involve crafting and executing dynamic PR strategies, managing media relations, and leading our social media communications to sculpt and uphold a favorable public image of our company.

• Devise and implement effective public relations strategies to boost the company’s visibility and positive image.
• Craft and disseminate press releases, manage media kits, and promote company news and milestones.
• Forge and nurture relationships with media professionals, influencers, and public figures.
• Monitor media channels for coverage, track campaign performance, and refine strategies based on analytics.
• Handle inquiries from the media and arrange interviews, press conferences, and public appearances.
• Oversee the company's online presence, ensuring that social media content reflects the company’s values.
• Work closely with marketing to ensure brand consistency in all public communications.
• Manage crisis communications, addressing any negative publicity swiftly and effectively.
• Plan and coordinate public events and sponsorship opportunities to boost brand engagement.
• Stay informed about PR trends and adjust strategies to leverage emerging opportunities.

• Increase media coverage by 20% within the first quarter.
• Generate a 15% increase in positive sentiment regarding the company in media mentions.
• Successfully organize and execute a minimum of 5 high-impact PR events annually.
• Achieve a 10% growth in social media followers and engagement metrics.
• Respond to media inquiries consistently within 24 hours.
• Mitigate negative publicity effectively, resulting in a 5% decrease in negative sentiment.

• Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
• Proven work experience as a public relations officer or in a similar role.
• Experience in crisis management and media relations.
• Proficiency in Microsoft Office and PR software tools.
• Knowledge of social media platforms and PR analytics tools.
• Creative thinker with the ability to generate innovative PR ideas.
• Strong written and verbal communication skills.
• Excellent organizational and time management abilities.
• Ability to work effectively under pressure and in fast-paced environments.
• Strong networking and relationship-building skills.