Amazon Launch and Listing Specialist

An Amazon Launch and Listing Specialist helps sellers introduce new products to Amazon's marketplace and ensures those products are properly listed for maximum visibility. They handle the entire process of launching a product, from initial setup to optimization.

Amazon Launch and Listing Specialists are responsible for creating product listings and optimizing titles, descriptions, keywords, and images to improve search rankings. They also manage advertising campaigns and pricing strategies and monitor product performance to ensure successful launches and consistent sales growth.

Are you ready to lead product success on Amazon? 

Work with us as our dedicated Amazon Launch and Listing Specialist and take charge of introducing products to the marketplace with strategic precision and creative finesse!

In this role, you'll spearhead the launch of new products, optimizing listings to stand out in a competitive market while ensuring they rank high in search results. Your expertise will drive the creation of captivating titles, descriptions, and images that resonate with potential buyers.

As a leader in product positioning, you’ll shape the strategy for product visibility and performance. You'll oversee listing optimization, keyword research, and advertising campaigns to ensure seamless product launches that translate into sales.

• Create and optimize product listings on Amazon to maximize visibility and conversion rates.
• Conduct keyword research and implement SEO strategies to enhance product discoverability.
• Develop and execute launch strategies for new products, including promotional campaigns and pricing strategies.
• Monitor and manage inventory levels to ensure products are in stock and available for purchase.
• Analyze sales data, track KPIs, and generate performance reports to identify areas for improvement.
• Coordinate with internal teams to align marketing efforts with product launch timelines.
• Implement strategies to enhance customer satisfaction and address any product-related inquiries or issues.
• Stay updated on Amazon's policies and guidelines to ensure compliance and mitigate risks.
• Collaborate with the marketing team to develop compelling product descriptions and images.
• Keep abreast of industry trends and competitor activities to fine-tune strategies for success.
• Continuously optimize listings based on performance data and customer feedback.
• Manage advertising campaigns on Amazon to drive traffic and conversions.
• Assist in pricing strategies and promotions to boost sales and maintain competitiveness.
• Provide regular updates to the team on product performance and key metrics.
• Act as a key point of contact for Amazon-related queries and escalations.

• Implemented successful product launch strategies, resulting in a spike in sales.
• Increased product visibility on Amazon and improved search rankings.
• Drove a positive impact on overall company revenue through Amazon sales.
• Achieved consistent growth in sales and revenue month over month.
• Optimized advertising spending to achieve a high return on investment.
• Improved average order value through strategic pricing and bundled promotions.
• Met or exceeded conversion rate targets for product listings.

• Bachelor's degree in Business, Marketing, or a related field.
• Proven experience in launching products on Amazon FBA platform.
• Strong understanding of Amazon's algorithms and ranking factors.
• Proficiency in SEO techniques and keyword research tools.
• Excellent analytical skills with the ability to interpret data and derive actionable insights.
• Familiarity with Amazon advertising and campaign management.
• Detail-oriented mindset with a focus on accuracy and quality.
• Exceptional communication and interpersonal skills.
• Ability to work in a fast-paced environment and manage multiple priorities effectively.
• Prior experience in eCommerce or the retail industry is preferred.