Director of SEO Operations

The Director of SEO Operations is a visionary leader and strategic thinker who spearheads all search engine optimization initiatives within a digital agency. This role is crucial in driving organic traffic, enhancing search engine visibility, and improving website performance across client portfolios.

The Director of SEO Operations develops and executes advanced SEO strategies, leads a team of SEO specialists, and collaborates with cross-functional teams to ensure that all website aspects are optimized for search engines. 

This individual analyzes performance data, adjusts strategies in response to algorithm updates, and ensures that all SEO practices comply with industry standards and guidelines. Their work directly impacts the company’s ability to achieve high rankings in search engines, ultimately influencing the success and growth of client businesses.

Are you an expert in driving key strategies and initiatives that significantly impact clients' online presence?

Join our innovative digital agency as the Director of SEO Operations and take charge of our SEO team! 

In this leadership role, you will have the opportunity to shape the direction of our SEO efforts, from planning and execution to monitoring and optimization. Your strategic vision and expert knowledge will be vital in advancing our agency’s reputation as a leader in digital marketing.

Your deep understanding of SEO dynamics and proactive approach to industry changes will keep us ahead of the competition.

• Develop and implement comprehensive SEO strategies to increase website traffic and improve organic search rankings.
• Lead a team of SEO specialists, providing guidance, training, and mentorship to ensure the highest quality of work.
• Conduct in-depth keyword research to identify valuable opportunities and trends.
• Monitor and analyze SEO performance metrics, such as traffic, rankings, and conversion rates, to continuously improve strategies.
• Collaborate with content creators, designers, and developers to optimize website content and structure for search engines.
• Identify technical SEO issues and work closely with the IT team to implement solutions.
• Develop and present regular reports on SEO performance and progress to key stakeholders.
• Perform regular site audits to ensure compliance with SEO best practices and guidelines.
• Implement link-building strategies to enhance off-page SEO performance.
• Manage and optimize local SEO strategies for clients with geo-specific targeting.
• Drive continuous improvement in SEO operations through experimentation and data-driven decision-making.
• Stay updated on the latest SEO trends, algorithm changes, and best practices in the industry.

• Increase organic search traffic by 30% within the first 6 months.
• Achieve a 25% improvement in keyword rankings across target search engines.
• Enhance website domain authority from 30 to 45 within the first year.
• Increase organic conversion rates by 15% through SEO optimization efforts.
• Improve average session duration by 20% through enhanced content optimization.
• Implement structured data markup to strengthen search engine snippets and drive click-through rates.

• Bachelor’s degree in Marketing, Business, or related field; advanced degree a plus.
• At least 7 years of experience in SEO operations, preferably in an agency setting.
• Proven track record of driving organic search growth and improving search rankings.
• In-depth knowledge of SEO tools such as Google Analytics, Search Console, SEMrush, and Ahrefs.
• Experience in developing and executing successful SEO strategies across various industries.
• Proficiency in HTML, CSS, and JavaScript as they relate to SEO.
• Strong leadership and team management skills with the ability to motivate and inspire a team.
• Excellent analytical and problem-solving abilities with a keen eye for detail.
• Strong communication and presentation skills to effectively convey SEO strategies and results.
• Ability to multitask, prioritize workload, and meet deadlines in a fast-paced environment.