AI Content Strategist & Writer

An AI Content Strategist & Writer uses AI tools to plan, create, and optimize content that drives business results. 

By combining strategic thinking, writing expertise, and AI technologies, they produce high-quality, engaging content that resonates with audiences and aligns with organizational goals.

An AI Content Strategist & Writer develops content strategies. At the same time, they generate AI-assisted copy and ensure all materials reflect brand voice and marketing objectives. 

It is their job to analyze performance metrics, refine AI-driven content processes, and continuously optimize content to maximize impact and audience engagement.

Shape intelligent content experiences as our AI Content Strategist & Writer!

In this role, you’ll craft compelling content strategies that leverage AI to create, optimize, and distribute high-quality messaging across multiple channels. You’ll ensure content aligns with audience needs, brand voice, and business objectives.

You’ll work alongside marketing, product, and AI teams to generate insights, refine AI-assisted content, and maintain editorial quality. Your expertise will drive engagement, influence decisions, and amplify the organization’s impact through smart, AI-powered content.

• Develop content strategies leveraging AI-assisted tools to maximize efficiency and impact.
• Create high-quality written content for marketing campaigns, internal communications, and other business needs.
• Optimize content for engagement, clarity, and SEO performance.
• Collaborate with marketing, product, and multimedia teams to ensure content aligns with business objectives and brand guidelines.
• Generate content outlines, drafts, and final outputs using AI, while maintaining a consistent brand voice and style.
• Conduct audience and competitor analysis to inform content strategy and relevance.
• Track and analyze content performance, making data-driven adjustments to strategy.
• Ensure all content is factually accurate, ethically sound, and culturally appropriate.
• Support content localization and personalization initiatives for diverse audiences.
• Document content creation workflows, best practices, and AI tool usage.
• Experiment with new AI-driven content formats and creative approaches.
• Evaluate AI content tools for effectiveness and efficiency, providing recommendations for improvements.
• Report results and strategic insights to leadership to inform future initiatives.

• Increased content production efficiency with AI assistance.
• Improved audience engagement and conversion.
• Maintained brand consistency across channels.
• Supported data-driven content decisions.
• Enabled scalable content creation processes.

• Bachelor’s degree in Communications, Marketing, Journalism, or related field.
• Experience in content strategy and writing.
• Proficiency with AI content generation tools.
• Strong understanding of SEO, content marketing, and digital platforms.
• Excellent writing, editing, and storytelling skills.
• Analytical mindset to track content performance.
• Ability to collaborate with cross-functional teams.
• Knowledge of ethical AI and content best practices.