Outsource Web Management: Why It's a Smart Move for Your Business
A website isn't just a digital business card.It's the face, voice, and often the first impression of your brand. It’s also where a lot of money is exchanged, with the worldwide digital economy being 14.5 trillion USD in 2023.
With that in mind, the way you manage your website can transform your business. Quality website management can drive growth and revenue. Poor website management can do the opposite, giving the competition an edge against you.
The problem is, managing a website can feel like juggling a dozen spinning plates. From content updates and security checks to keeping up with ever-evolving design trends, the demands on time and resources can quickly become overwhelming.
But what if we told you there's a smarter, better way to handle it all?
Enter outsourced web management.
Outsourcing web management is the ultimate game-changer. It brings website management outside your business, giving you all the results with none of the headaches. And if you outsource with a company like MultiplyMii, you can have a motivated professional run your web operations for dimes on the dollar. .
What is Web Management?
Web management is the process of maintaining and improving a website effectively. It ensures a website remains functional, up-to-date, secure, and aligned with its intended goals and objectives.
What is outsourcing web management?
Outsourcing web management refers to hiring an external company or individual skilled enough to manage your website's content, design, and functionality.
For example, you can hire your remote web management staff through offshore staffing companies like MultiplyMii and save as much as 80%.
But you might wonder: if you’re looking to outsource web management, what’s in it for you?
Benefits of outsourcing web management
There are several benefits to outsourcing web management, including:
- Expertise: Tap into the expertise of professionals specializing in web design, development, and maintenance. They have the skills and knowledge to make sure your website stays updated and user-friendly.
- Cost savings: Outsourcing web management is a cost-effective solution for businesses, especially those looking to scale up.
- Improved efficiency: Outsourcing web management can improve a business's efficiency by allowing them to focus on their core competencies. This can lead to increased productivity and profitability.
- Access to the latest technology: Outsourcing web management can give businesses access to the latest web design and development tools and technologies. This can help them stay competitive and meet the evolving needs of their users.
Who Should Consider Outsourcing?
In the dynamic landscape of modern business, outsourcing is more relevant than ever. But who should be making this strategic move?
Here are a few types of organizations that can benefit from it:
Businesses with limited resources
Small businesses, in particular, may find it challenging to manage their website in-house due to limited resources. Outsourcing web management can help these businesses save time, money, and effort. Finding skilled applicants alone is not an easy task and can depend on your needs. Moreover, recruitment is a long process, which can take 3-6 weeks on average.
Start-ups
Start-ups are often strapped for resources and may not have the expertise to manage a website. Still, 52% of small businesses outsource to a professional firm or agency.
Outsourcing web management can help these companies get their website up and running quickly and efficiently. This allows start-ups to focus on building their business and growing their customer base.
Companies with high volume of traffic
Companies that experience a high volume of traffic may find it difficult to manage their website in-house. For instance, eCommerce giants like Amazon and eBay receive massive traffic due to the volume of products and users they cater to.
Outsourcing web management can help these companies handle the increased traffic and ensure their website runs smoothly. This helps prevent downtime and ensures that customers can always access the website.
Organizations with specialized needs
Some organizations (i.e. government agencies, educational institutions, and healthcare providers) have specialized needs that may require expertise beyond what their in-house team can provide. A good example is healthcare institutions that require websites with stringent security and privacy measures, including compliance.
Outsourcing web management can help these organizations tap experienced professionals who can handle their unique needs. This can help ensure the organization's website is optimized for its specific requirements.
Outsourcing web management isn't a one-size-fits-all solution. The decision to outsource it should align with your specific circumstances and goals. But when done right, it can be a catalyst for your business growth and success.
How to Outsource Web Management Successfully?
Outsourcing web management requires a strategic approach and careful consideration. Here's a guide to help you navigate the process:
- Define your goals and objectives
Before outsourcing web management, defining your goals and objectives is important. This will help you determine what you need and what to expect from the project.
Some questions to consider include:
- What are your business goals?
- What are your website goals?
- What are your target audience and their needs?
- What features and functionalities do you require?
- What is your budget and timeline?
- Research potential outsourcing companies
Once you have defined your goals and objectives, research potential outsourcing partners. Look for companies with experience in your industry and a proven track record of successful projects.
Consider the following factors:
- Reputation and reviews
- Portfolio and case studies
- Expertise and technology stack
- Communication and collaboration skills
- Pricing and contract terms
- Develop a detailed request for proposal (RFP)
To ensure you receive accurate and comparable proposals, develop a detailed request for proposal (RFP). Include information about your company, project goals, requirements, and evaluation criteria.
Some key components of an effective RFP are:
- Executive summary and background information
- Scope of work and deliverables
- Technical and functional requirements
- Timeline and milestones
- Pricing and payment terms
- Evaluation and selection process
- Review bids and select the best outsourcing partner
Review the bids you receive and select the best fit for you. Evaluate the proposals based on your RFP criteria and consider factors such as:
- Quality and completeness of the proposal
- Understanding of your project and goals
- Experience and expertise
- Pricing and value
- References and testimonials
- Negotiate terms and conditions of agreement
Once you have selected an outsourcing provider, negotiate the terms and conditions of the agreement.
Ensure that all aspects of the project are clearly defined, including:
- Roles and responsibilities
- Deliverables and timelines
- Pricing and payment terms
- Change management process
- Intellectual property rights
- Confidentiality and security
- Termination and dispute resolution
- Manage performance throughout the project
To ensure a successful outcome, manage your outsourcing partner’s performance throughout the project. Establish regular communication and reporting processes and monitor progress against milestones and deliverables. Address any issues or concerns promptly and work collaboratively to resolve them.
By following these steps, you can outsource web management successfully and achieve your business and website goals.
Types of Services Offered by Outsourcing Companies
When it comes to outsourcing web management, your chosen outsourcing service company or hired remote staff can offer several services.
Outsourcing web management can provide you with a range of services to help you improve your brand’s online presence. By selecting the right outsourcing partner, you can improve your website's performance and stand to save more.
Other Factors to Consider When Outsourcing Web Management
Outsourcing web management can be a cost-effective solution for businesses of all sizes. But there are some cost considerations to keep in mind:
1. Upfront costs
When outsourcing web management, there may be upfront costs associated with setting up the new system. This can include fees for website design, development, and implementation.
Clarify costs with the outsourcing company before signing any contracts. Whether you’re outsourcing services or hiring your own remote staff, you should be aware of the costs from the get-go.
For example, MultiplyMii is big on transparency. When you partner with us, we make sure you are aware of all costs involved in our search for the perfect candidate for you.
2. Ongoing costs
Besides upfront costs, ongoing costs may be associated with outsourcing web management. These can include monthly or yearly fees for website maintenance, updates, and support.
Understand what services are included in these fees and what additional costs may be incurred.
3. Quality control
While it can be a cost-effective solution, make sure that the quality of work you’re outsourcing is up to par. Poor results add costs down the line, such as lost customers and revenue.
Choose an outsourcing company with a proven track record of quality work and customer satisfaction.
4. Communication
Effective communication is essential when outsourcing web management. Establish clear lines of communication and ensure that both parties are on the same page. Any miscommunication can lead to additional costs and delays in the project timeline.
5. Scalability
Consider the scalability of your website when outsourcing web management. As the business grows, your website may need to be updated or expanded—team up with an outsourcing company that can accommodate these changes and provide scalable solutions.
Overall, outsourcing web management can be a cost-effective solution for businesses. However, it is important to carefully consider the costs involved and choose an outsourcing company that can provide quality work and effective communication.
Is Outsourcing Web Development Different from Outsourcing Web Management?
Outsourcing web development and outsourcing web management are two distinct aspects of managing a website. They involve different tasks, skill sets, and objectives.
Scope of work
Web development: Involves building or redesigning a website from scratch. Web development includes coding, designing, and creating the website's structure and functionality.
Web management: This focuses on the ongoing operation and maintenance of an existing website. It includes content updates, security patches, performance optimization, and ensuring the site's smooth operation.
Skills required
Web development: Developers need expertise in programming languages (e.g., HTML, CSS, JavaScript, PHP, Python), frameworks, and tools to create the website.
Web management: Web managers typically require skills related to content management systems (CMS), server administration, SEO, analytics, and cybersecurity.
Objectives
Web development: The goal is to create a new website, add new features, or redesign an existing one to meet specific business needs or user requirements.
Web management: The objective is to ensure the website functions smoothly, stays up to date, and meets ongoing business and user needs. It's about maintaining and improving what's already in place.
Timeline
Web development: This is often a one-time or infrequent project with a defined start and end date. It can take weeks to months, depending on the project's complexity.
Web management: It is an ongoing, continuous process that extends the entire lifespan of the website.
Cost structure
Web development: Costs are typically higher upfront since you are building something new or significantly changing an existing site.
Web management: Costs are ongoing and usually include maintenance fees, hosting charges, and salaries for web managers or support teams.
Team involvement
Web development: Involves web developers, designers, and possibly project managers for the initial project.
Web management: Requires a team or individual responsible for maintaining content, monitoring security, updating software, and ensuring the site's overall health.
Risk and complexity
Web development: Involves the risk of project delays, budget overruns, and the complexity of building something from scratch.
Web management: Focuses on minimizing security vulnerabilities and downtime risks and ensuring the site's continued relevance and effectiveness.
Outsourcing web development and web management serve different purposes in the lifecycle of a website. But both are crucial for a successful online presence.
The decision to outsource one or both depends on your needs and resources.
Expand Your Web Management Team With Highly Skilled Remote Filipino Professionals
If you want to elevate your web management game effortlessly, we've got you covered!
MultiplyMii is your go-to remote staffing partner, connecting you with skilled Filipino professionals ready to tackle your web management needs.
Say goodbye to the hassles of juggling website maintenance on your own.
With MultiplyMii, you'll have a dedicated team at your fingertips in no time, ensuring your website runs smoothly and efficiently.
Let's chat and discover how we can turbocharge your online presence together!
