eCommerce Brand Analyst

An eCommerce Brand Analyst specializes in monitoring, analyzing, and enhancing the performance and reputation of a brand within the online marketplace. 

These analysts understand the intricate dynamics of online shopping platforms, social media, and digital marketing strategies. They analyze how these influence a brand's presence and performance in eCommerce.

eCommerce Brand Analysts perform various tasks to optimize a brand's eCommerce operations. 

This includes conducting comprehensive market research to identify trends, consumer behaviors, and competitive insights. Mainly, they analyze sales and customer data to evaluate the brand's performance and develop strategies to improve its online visibility and engagement. 

They often work closely with marketing, sales, and product teams to implement these strategies and measure their effectiveness. 

They are also crucial in managing a brand's online reputation by monitoring customer reviews and feedback and suggesting improvements based on this feedback. 

Calling all data-driven and insightful professionals with a passion for analyzing eCommerce brands!

Join our team as an eCommerce Brand Analyst and be at the forefront of understanding and optimizing our brand performance in the digital marketplace. 

From conducting competitor analyses to monitoring brand sentiment and recommending strategic initiatives, your skills will contribute to the success and growth of our eCommerce brand.

If you have strong analytical skills, a deep understanding of eCommerce trends, and expertise in brand marketing and customer insights, apply now!

• Analyze customer behaviors, sales trends, and website metrics to identify areas for improvement and optimize brand strategies.
• Monitor and report on brand performance across various channels and platforms, providing insights and recommendations for achieving company objectives.
• Collaborate with cross-functional teams to develop and implement strategies and plans to enhance brand awareness and customer engagement.
• Conduct detailed analysis on customer segmentation, website user behavior, and eCommerce industry trends, providing actionable insights for decision-making.
• Develop and execute digital marketing campaigns for customer acquisition, leveraging data-driven insights to drive results.
• Analyze competitor tactics and market trends to identify opportunities and build a competitive advantage in eCommerce.
• Manage campaigns to optimize ad spending and performance metrics, ensuring ROI and driving business growth.
• Monitor and report on website performance and content effectiveness, identifying areas for improvement and optimization.

• Increased brand awareness and customer acquisition through effective strategies and campaigns.
• Enhanced customer segmentation to drive personalized and targeted marketing initiatives.
• Improved website performance, user engagement, and conversion rates.
• Increased ROI from digital marketing campaigns through optimization and data-driven decision-making.
• Drive sales growth and revenue for the brand.

• Bachelor's Degree in Marketing or a related field.
• 5+ years of relevant experience in digital marketing and/or brand analysis within the eCommerce industry.
• Proficiency in data analysis and reporting tools, utilizing data to drive insights and strategies.
• Advanced knowledge of eCommerce best practices and industry trends.
• Strong communication skills, with the ability to effectively present and communicate analytical findings to stakeholders.
• Familiarity with SEO and SEM concepts and strategies.
• Proficiency in Microsoft Office Suite.