Amazon Listing Specialist

An Amazon Listing Specialist focuses on optimizing and managing product listings on Amazon's vast marketplace. This specialist ensures that each product listing is fully optimized for visibility and sales, utilizing SEO best practices, engaging multimedia content, and accurate product descriptions. 

Their responsibilities extend beyond simple listing creation. They also resolve listing-related issues, collaborate with creative teams on marketing campaigns, and coordinate with product maintenance and supply chain management to ensure product availability and compliance.

Amazon Listing Specialists meticulously monitor and analyze sales data, listing performance, keyword rankings, and PPC campaign effectiveness. They employ strategic adjustments to enhance product visibility and conversion rates, working closely with marketing teams to align listing strategies with broader promotional efforts. 

Their expertise drives sales growth and strengthens the brand's competitive edge on one of the world's leading eCommerce platforms.

Join our team as an Amazon Listing Specialist and be the master behind driving sales on Amazon's bustling marketplace!

Take the lead in optimizing product listings across various regional marketplaces, ensuring they are compelling, accurate, and effectively showcase our products to potential customers. You will drive visibility and maximize conversions through keyword optimization, SEO best practices, and marketplace trends.

If you can craft winning product listings and shape our brand presence on Amazon's global stage, this opportunity is for you!

• Optimize Amazon product listings across regional marketplaces (e.g., US, AU, EU, etc) 
• Resolve all types of listing issues, including escalated and mature products 
• Collaborate with the Creatives Team in planning and developing creative marketing campaigns to boost traffic to listings 
• Coordinate with Product Maintenance Manager and Supply Chain Manager, escalating and following up cases, resolving listing and account issues, discussing deals & promotions opportunities for mature products 
• Monitor daily sales, listing performance, keyword performance, and PPC campaigns 
• Utilize Amazon listing optimization software and conduct A/B testing to improve listing performance 
• Keep up to date with Amazon's latest policies, trends, and best practices in product listing and optimization 
• Conduct keyword research, analyze market trends, and implement SEO strategies to maximize product visibility and sales 
• Work closely with the marketing team to ensure product listings are aligned with overall marketing strategies 
• Generate reports and provide insights on listing performance, market trends, and customer behavior 
• Identify opportunities for improving product rankings, visibility, and sales through data-driven analysis and optimization 
• Participate in cross-functional team meetings and projects to enhance overall product and marketplace performance 
• Stay informed about competitor activities and market trends to identify gaps and opportunities for our product listings 
• Continuously enhance and optimize product listings to reflect changes in branding, product features, and market demands 
• Communicate effectively with internal and external stakeholders to ensure alignment on product listing strategies and goals

• Increase average listing views and clicks by 20% within the first three months
• Improve organic keyword ranking for top products by 30% through SEO optimization and A/B testing 
• Increase sales conversion rate by optimizing product titles, descriptions, and images, resulting in a 15% improvement within six months 
• Identify and implement at least two new creative marketing campaigns that result in a minimum 25% boost in traffic and sales within the first year 
• Achieve a 25% reduction in listing issues and errors through proactive monitoring and resolution strategies 
• Maximize PPC campaign performance, resulting in a 20% reduction in advertising spending while maintaining or increasing sales 
• Develop and implement a comprehensive market research and data analytics plan to inform listing optimization strategies 
• Provide critical insights to the marketing team for the development of impactful marketing campaigns based on listing performance and customer behavior data 
• Maintain a high standard of listing hygiene and compliance to ensure optimal performance across all marketplaces 
• Work proactively to address any account or listing issues, ensuring quick and effective resolution to minimize the impact on sales and customer experience

• Bachelor's degree in Marketing, Business, or a related field 
• Proven experience in product listing, SEO, and keyword optimization on Amazon 
• Strong analytical skills and experience with data-driven decision-making 
• Proficient in using Amazon listing optimization software and conducting A/B testing 
• Demonstrated ability to communicate and collaborate with cross-functional teams effectively 
• Experience in managing product listings for Amazon marketplaces 
• Strong understanding of market research, surveys, and data analytics 
• Excellent written, communication, and presentation skills 
• Ability to work in a fast-paced, dynamic environment and manage multiple priorities effectively 
• Detail-oriented with a strong focus on accuracy and quality 
• Creative and strategic thinking ability to develop innovative listing optimization strategies