Video Editor (for digital marketing videos)

A Video Editor in the realm of Digital Marketing is a creative professional whose primary responsibility is to assemble and refine video content for digital marketing campaigns. This role is at the intersection of creativity, technology, and marketing.

The digital marketing landscape has significantly shifted towards video content, becoming one of the most impactful ways to engage an online audience. 

In this context, a Video Editor transforms raw footage into a polished piece that aligns with a company's marketing goals, resonates with the target audience, and reinforces the brand's identity.

With a deep understanding of storytelling and pacing, they work with various multimedia (video, audio, graphics, and text) to create a coherent and captivating narrative.

Video Editors use professional editing software to piece together video clips and graphics to tell a cohesive story. They manipulate filmed video footage, dialogue, sound effects, graphics, and special effects to craft a compelling narrative that aligns with the organization's marketing goals. They also ensure the videos are edited and formatted correctly for various digital platforms. They work closely with other marketing team members, including graphic designers, videographers, and producers, to achieve the desired result.

Are you passionate about creating unique and engaging video content?

We're searching for a talented Video Editor experienced in crafting videos that captivate our audience and drive results. As the Video Editor, you will join our marketing team and lead the editing and production of our digital marketing videos. 

If you have a strong understanding of digital marketing strategies, proven experience in video editing, and a high level of creativity, then we want you!

• Edit digital marketing videos to ensure they meet brand standards, including trimming, cutting, and sequencing clips and adding effects, graphics, and transitions.
• Create visually compelling digital video graphics that enhance the overall quality and impact of the videos.
• Ensure excellent video and audio quality, including color correction, balancing, and syncing.
• Develop and execute creative approaches to convey our brand messaging effectively through video content.
• Collaborate closely with other marketing team members to execute campaign strategies and align video content with marketing objectives.
• Assist with other video and audio editing-related tasks, such as creating soundtracks and voice-overs.
• Monitor industry trends and emerging techniques in video production to stay updated with the latest advancements and incorporate innovative ideas into projects.
• Analyze video editing strategies and results, providing insights and recommendations to optimize video content performance and engagement.
• Stay current with the latest video editing and post-production software and technologies to ensure the use of cutting-edge tools and techniques.
• Work collaboratively with graphic designers, videographers, and producers to ensure projects are completed on time and within budget.

• Increased customer engagement through visually captivating and compelling video content.
• Enhanced customer satisfaction by delivering high-quality, impactful videos aligning with brand messaging.
• Improved customer retention through engaging and shareable video content.
• Increased customer conversion rates by delivering persuasive and persuasive video campaigns.

• College degree in Video Production or a related field or equivalent work experience.
• Proven experience in video editing, preferably in digital marketing or related fields.
• Strong understanding of digital marketing strategies and the ability to align video content with marketing objectives.
• Proficiency in Adobe Creative Suite, particularly Premiere Pro, After Effects, and Photoshop.
• Ability to work effectively in a team setting, collaborating with cross-functional teams to deliver projects.
• Ability to manage multiple projects simultaneously, ensuring timely completion and attention to detail.
• Excellent communication and organizational skills, with the ability to effectively convey ideas and meet project deadlines.