What is a
What is an
Amazon SEO Specialist
?
An Amazon SEO Specialist specializes in optimizing product listings for search visibility on the Amazon marketplace.
Given the immense competition on Amazon, having products rank highly in Amazon's search results is critical to achieving sales success. This is the primary aim of an Amazon SEO Specialist.
These individuals understand Amazon’s unique search algorithm, A9, and know how to leverage it to maximize a product's visibility.
They are highly knowledgeable about both SEO principles and the specifics of Amazon’s platform, ensuring that product listings are keyword-optimized and compliant with Amazon’s rules and regulations.
What do they do?
Amazon SEO Specialists conduct keyword research and competitor analysis and monitor SEO performance metrics to maximize visibility. They also optimize website content and product titles, implement effective link-building techniques, and stay up-to-date with Amazon SEO trends and algorithm changes.
Pay Range:
Philippines (USD)
USA (USD)
Australia (AUD)
UK (GBP)
$14,760
$82,850
A$90,100
£46,100
*Please note that these annual figures are estimates based on our data and may vary depending on several factors
Amazon SEO Specialist
Job Description
Unlock the power of Search Engine Optimization on Amazon!
Join us as an Amazon SEO Specialist and optimize our product listings to maximize visibility, improve rankings, and drive organic traffic to propel our e-commerce success.
Take the lead in optimizing our products and services for improved search engine rankings on the Amazon platform. You will develop and execute effective SEO strategies tailored to Amazon, ensuring maximum visibility and organic traffic.
In this role, you will:
- Develop and implement a comprehensive SEO strategy specifically designed for the Amazon platform.
- Conduct keyword research and analysis to identify relevant keywords and develop a keyword list for our products and services.
- Research and analyze competitor SEO strategies on Amazon to identify opportunities for improvement.
- Monitor and analyze SEO performance metrics and trends to make data-driven optimizations.
- Utilize link-building techniques to improve search engine rankings and increase organic traffic.
- Optimize website content, including product descriptions and page titles, to enhance search engine visibility and relevance.
- Create and update content regularly to align with SEO best practices and maximize search engine rankings.
- Stay up to date with Amazon's rules, regulations, and guidelines related to SEO and ensure compliance.
- Monitor and adapt SEO strategies based on changing trends and algorithm updates on Amazon.
Your impact:
- Improved visibility and search engine rankings for our products on the Amazon platform.
- Increased organic traffic to our product listings.
- Enhanced customer engagement through improved search engine visibility.
- Increased sales and conversion rates through effective SEO strategies.
Essential skills and qualifications:
- 5+ years of experience in SEO, with a focus on Amazon optimization.
- Proven track record of successful SEO campaigns and improved search engine rankings on Amazon.
- Strong knowledge of SEO strategies, tactics, and tools specific to the Amazon platform.
- In-depth understanding of Amazon's algorithms, rules, and regulations.
- Proficiency in analyzing SEO performance data and making data-driven recommendations.
- Excellent problem-solving skills and ability to adapt SEO strategies based on changing trends.
- Strong communication skills to collaborate effectively with cross-functional teams.
- Ability to work independently and collaboratively in a fast-paced environment.
The character we’re looking for:
- Detail-oriented with a keen eye for accuracy and precision in SEO optimizations.
- Excellent analytical and critical thinking skills to analyze data and derive actionable insights.
- Self-motivated and proactive, continuously seeking opportunities for improvement and growth.
- Ability to multitask and prioritize tasks effectively to meet deadlines and deliver results.
- Adaptable and flexible, keeping up with changing trends and algorithms in the SEO landscape.
- Open-minded and creative, thinking outside the box to develop innovative SEO strategies.
- Possesses a strong sense of curiosity and a passion for learning about SEO advancements.
- Demonstrates a high level of professionalism and a commitment to professional growth in the field of SEO.
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